The faster you learn, the faster you grow your marketing ROI
If you want to be successful in marketing, or really anything in life speed is a huge contributing factor to that.
Everyone is willing to get there, faster. Most aren’t willing to take on the risks. This applies directly to marketing as well. The ability to scale fast and also fail fast will make or break your marketing efforts.
Growth marketing professionals know this better than anyone. They’re willing to experiment and take on some small risks in order to learn and grow.The faster you learn, the faster you know what works and the faster your can grow and see revenue growth, better ROI, higher ROAS, the list goes on…
Most marketing teams will drag out unsuccessful marketing campaigns for months, even years. They’ll be in denial about what’s not working and continue to throw good money after bad. This obviously has a negative impact on growth.
On the other hand, speed demons of marketing are always testing and trying new things. They’re quick to ditch what’s not working and move on to something that does. This allows them to grow. These people are called growth marketers.
Let me ask you a question. Would you rather make $1 million in 10 years or 1 year? Success is just measured on how fast you got there.
So if you want to be successful, start thinking and acting like a growth marketer. Test new things, move quickly, and always be looking for ways to grow faster.